It isn’t often that an entire multi-billion dollar industry collapses almost overnight.
What industry are we talking about?
SEO or search engine optimisation was the art (or science) of manipulating your way to the top of the listings on Google or another search engine.
As a brief explanation for those who don’t know how search engines work.
There are billions of pages on the internet.
In fact, there are more than any human being could look through, so a search engine uses a mathematical formula ...Continue Reading →